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Postcard mailers are double sided and should feature brand photography that relates to the promotion being shown.

Full bleed photos should be used on the front with the features and promotions highlighted in Sparklight Bright Purple boxes.


8.375” x 5” Front

Effra Bold, All Caps
18pt / 21pt leading two lines centered text
Centered to box Sparklight
Bright Purple Logo
Residential photography Relevant ad information within
colored block with white text
Box background color
Sparklight Bright Purple

Alternate Front

Accent text color
Sparklight Bright Purple
Background color
Sparklight Gray 10% tint
90% opacity
General text color
Sparklight Gray

8.375” x 5” Back

Effra Bold, All Caps 14pt / 14pt leading Centered to box Sparklight Bright Purple Logo Residential photography Effra Regular 7pt/7.3pt leading
Main body text color Sparklight Gray
Highlighted text color
Sparklight Bright Purple
Box background color
Sparklight Bright Purple white text
Effra Regular 5pt/5.5pt leading
Sparklight Gray 80% tint
Right half reserved for mailing info