Voice & Tone Playbook Welcome

This voice and tone playbook is designed to help those creating communications for Sparklight better tell our story, discover guidance on the key messages we want to communicate, the audiences we speak to, and the voice we use.

These tools help us align our story, provide direction on how to develop content and ensure we consistently communicate our unique value of always working for our customers to provide them with an effortless and neighborly experience. By using this blueprint for messaging and voice, it helps our entire organization speak as one.